Business Collaborations: Another Unexplored Sector of Live Streaming

Business Collaborations: Another Unexplored Sector of Live Streaming

On social media platforms

Live Streaming has benefitted some of the most unconventional sectors of the free market. The usage of live streaming in Travel industries, Live Video Blogging, Live News Streaming, Book Reviewing, Music Industry, Magic Shows, Business, Religious sectors, and plenty of other divisions have already been explored.

Getting deeper into the Business sectors, we have explained the concepts like Live Contests and Giveaways. Another such concept is Business Collaborations which is aimed at aiding the Businesses. Just as businesses can boost sales using live streaming to organize Contests and Giveaways, business collaborations offer a better prologue to hype the audience’s interest.

Collaborations between businesses are usually made to boost sales and reputation. One business that is customarily less / equally reputed than the other initiates a collaboration to improve itself through a better- known brand. The other business either endorses the former one either for a fee or sells the products along with their products boosting the sales of both.

This strategy mutually benefits both businesses. These kinds of collaborations allow the businesses to promote their product through live streaming and by offering the collaborated product as a combo, an immediate boost in sales might be observed. A better plan of action would be to combine products that benefit the audience best. As sales go, discounts go way further in sales improvement than any other.

Another idea that can work is to make these offers limited to the time of the live stream. This piques the audience’ interest along with bringing forth the “Fear of Missing Out (FOMO)”. A common problem with this game plan is that the websites must be able to handle a significant rise in the traffic. Many e-commerce businesses often underestimate the damage that is caused by a sudden rise in traffic. Not only do websites become irresponsive but this generates negativity in the customers that are difficult to transpire. Given, these complications are taken care of, this might become one of the most successful propositions to boost product sales.

The preceding publicity works can be managed through social media platforms and other marketing techniques. Several techniques to extend the reach of live streams have been discussed in the past. Following these techniques can not only improve the number of potential future customers, but the scale of savings can also make them loyal to your business. Read our article How to Advertise your Pre-planned Live Streaming Event on Social Media (link) to become knowledgeable about the basic free advertising techniques.

Source: http://blog.freedocast.com/business-collaborations-another-unexplored-sector-live-streaming/ 

Here’s How Non-Profit Organizations can Benefit from Live Streaming

Here’s How Non-Profit Organizations can Benefit from Live Streaming

On video streaming device

Empathy, argued by many psychologists and evolutionists as a trait reserved for only humans, is what makes the world a better place. The evolution of humanity as a social animal and the most basic foundations of our system relies on this human trait that lets others rise along with the others. It is due to this belief that we pay taxes, set up charities, and help poor people living across the world.

Never before is the world in need of charity than now. Charities need money and not all charities come with the transparency necessary to compel people to donate more. Plenty of people worldwide carry it in their heart that once in a while, donating to a good charity that helps people might make some good. But the dilemma that arises about the destination of their donation always makes them take a step back.

Whenever the discussion of charity arises, with an equatorial intensity arises the discussion of defraudment. More than half the populace that can afford to donate significant amounts is backing out of the deal just because of the increased probability of fraud. And we have heard countless news about funds being sidetracked for personal benefits in almost every region of the world.

Pragmatically, it is an impossible task for a benefactor, small or huge, to check every account book of a charity to see the flow of funds. Plus, the act is frowned upon in a civilized society. Though most of the charities invite the donors to the charitable events, not every benefactor is at leisure to participate in the event. The attending becomes out of the question if the event is in another country.

Now, what does it have to do with live streaming – Hear us out.

Charities, NGOs and other Non-Profit organizations can improve their transparency and involve the supporters in their events, Fund Raisers, etc., by streaming the events live. With this deed, both the contributors receive the satisfaction of watching someone receive help and the improved transparency can encourage more people to donate. Even the fundraisers which are organized in an entertaining manner can be made available through live streaming which could encourage more people to donate.

As it is a common knowledge, Live streaming is cost effective and is easily available both to the streamers and the contributors. Since it is online and can be logged on from practically anywhere through any internet enabled device, every interested individual will be able to watch the event live, listen to the stories if any, and donate. Due to its availability online, the video live stream can reach millions across the globe which can ultimately lead to more donations leading to the increase in the families that receive the help.

Find out more about live streaming and its benefits in our blog articles. You can avail the Freedocast free trial by simply signing up. Click on the link below to sign up.

Source: http://blog.freedocast.com/live-streaming-benefits-for-non-profit-organizations/